NFL + Netflix
Everyone Has a Fireplace
To kick off the first-ever football game broadcast on Netflix, we transformed Budapest into Santa's workshop in just two weeks, to create "Everyone Has a Fireplace," the short film that aired before the Christmas Day game. It stars John Cena as a football-delivering Santa, bringing holiday cheer to over 60 million viewers worldwide. With the clock ticking and a dedicated local crew racing against impossible deadlines, the pressure was immense, millions would be watching this historic streaming moment. As families gathered around screens instead of fireplaces, our Budapest-born Santa didn't just deliver presents, but a new holiday tradition that united football fans across the globe when it mattered most.